Privacy policies
Last updated: 16 March 2026 · UK GDPR compliant
📋 General privacy information
GP Accipe Ltd (company number [16653943], registered in England & Wales) is the data controller for both GP Accipe and DermWizard mobile applications. We are committed to protecting your privacy and handling personal data transparently in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Data Protection Officer & contact
If you have any questions, wish to exercise your rights, or request a copy of your data, please contact:
📧 support@accipe.co.uk
✉️ GP Accipe Ltd, 8 Richards Avenue, Romford, RM7 9ES, United Kingdom.
Your rights under UK GDPR
You have the right to:
- Access – request a copy of the personal data we hold about you.
- Rectification – ask us to correct inaccurate or incomplete data.
- Erasure – request deletion of your personal data, subject to legal obligations.
- Restrict processing – temporarily block processing while a query is resolved.
- Data portability – obtain and reuse your data for your own purposes.
- Object – object to processing based on legitimate interests or direct marketing.
- Withdraw consent – at any time, where processing is based on consent (e.g. push notifications).
To exercise any right, contact us. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) – ico.org.uk.
Data security & retention
We rely on enterprise-grade infrastructure (Google Cloud / Firebase) to store data securely. Retention periods:
- Account data: kept while your account is active, plus a short period to allow reactivation.
- User-generated content: may be retained anonymously after account deletion for service improvement.
- Advertising IDs: handled as described in the app-specific section.
The sections below provide app‑specific details. For anything not mentioned there, the general policy above applies.
🩺 GP Accipe app GP Toolkit
Last updated: 7 August 2025
1. Information we collect
a) You provide:
- Account: First name, last name, email address, professional role (e.g. GP Partner), NHS Clinical Commissioning Group (CCG).
- Content contributions: Local referral pathways (surgery name, address, ODS code, official NHS email, service type, privacy status). Referral hints (text & images). Ethical & admin hints (title, content, tags).
- Contact form: name, email, subject, message.
b) Automatic:
- Usage data via Firebase (anonymous interactions).
- Firebase Cloud Messaging token – to send notifications you subscribe to.
2. How we use your information
- Create/manage your account, provide access, display content.
- Personalise experience (role‑based content, favourites, subscriptions).
- Community features: show “Added by [name]” next to your contributions, manage approvals/moderation.
- Send service notifications (e.g. subscription approvals, new hint alerts for managers).
- Improve the app using aggregated usage data.
3. Legal basis (UK GDPR)
- Contract performance: account creation, core services.
- Consent: push notifications, user‑generated content (withdraw by unsubscribing or editing profile).
- Legitimate interests: app improvement, security – balanced with your rights.
4. Data sharing & third parties
- Google Firebase (backend, authentication, Firestore, functions, messaging).
- Mailjet / SendGrid – transactional emails (contact form, surgery verification).
- Ko-fi – donations (their privacy policy applies).
We do not sell your data.
5. Your choices
You can edit your profile, unsubscribe from surgeries, or delete your account via the app. For full data access/erasure, email support@accipe.co.uk. or use the contact form
🔬 DermWizard app GP Dermatology Toolkit
Effective date: 16 March 2026
1. Introduction
DermWizard is a clinical decision support tool for healthcare professionals. It has offline and online modes and does not collect any patient-identifiable information.
2. Information collected automatically (ads & analytics)
- Device identifiers: IP address, Advertising ID (Apple IDFA / Android AAID).
- Usage data: pages viewed, time spent, wizard flow progression (anonymous).
- Device metadata: model, OS version, language.
Clinical data: Any dermatology selections made during a “consultation” remain strictly local on your device – they are not uploaded to any server.
3. Use of Third-Party Artificial Intelligence (AI) Services
DermWizard utilizes third-party AI services to provide advanced clinical decision support. By using these specific features, you acknowledge that data will be transmitted to the following providers:
- Google Gemini (Google LLC): Used for the "Image Analysis" mode. High-resolution images of skin lesions are transmitted to Google’s servers for visual processing. We utilize the Gemini 2.5 Flash API which, under our developer agreement, ensures that submitted data is not used to train global foundation models.
- DeepSeek (DeepSeek-AI): Used for the "AI Ranking" mode. Clinical signs, symptoms, and morphology descriptions are transmitted to DeepSeek to generate a ranked list of differential diagnoses. DeepSeek’s API policy states that data submitted via the API is not used for model training.
Data Minimization and Anonymization: DermWizard does not collect or transmit Patient Identifiable Information (PII) such as names, dates of birth, or health record numbers. Users are instructed only to upload images of the skin lesion itself. Both Google and DeepSeek provide data protection standards that meet or exceed the requirements for medical decision-support software.
Google Gemini API
- Data Collected:High-resolution images of skin lesions and the associated text prompt.
- Storage:Data is encrypted in transit and at rest.
- Training:Data is NOT used to train Google’s foundation models.
- Retention:Google may retain data for up to 30 days for "Abuse Monitoring" (to ensure nobody is using the API for illegal content), after which it is deleted
- Relevant Policy: Google Gemini API Terms Section 4
Deepseek API
- Data Collected:Descriptive text of clinical signs and symptoms.
- Storage:Data is encrypted in transit and at rest.
- Training:DeepSeek’s API terms confirm that API inputs/outputs are NOT utilized for model training.
- Relevant Policy: Deepseek API Terms
4. How we use information
- Provide clinical results based on your inputs.
- Improve app performance and fix bugs.
- Serve advertisements via Google AdMob (see section 4).
5. Advertising & consent (AdMob)
We use Google AdMob to display ads, which helps keep DermWizard free.
- Personalised ads: With your explicit consent (via the UMP consent form), Google may use your advertising ID to show relevant ads.
- Non-personalised ads: If you decline, ads will be context‑based (e.g. app content) and not use your browsing history.
- Data shared: Device ID and IP address are shared with Google for fraud prevention and ad delivery. Google Privacy Policy.
Managing consent: You can reset your ad preferences at any time via the “Manage Ad Privacy” button inside the DermWizard settings menu.
6. Your rights (UK/EEA users)
- Withdraw consent for personalised ads at any time.
- Reset your Advertising ID in your device settings.
- Since we do not store personal accounts, there is no separate account data to delete. For any queries, contact support@accipe.co.uk.
7. Atlas Section and Medical Images
The DermWizard Medical Atlas Section is provided strictly for educational and informational purposes. It is intended to assist healthcare professionals and students in recognizing dermatological morphologies and conditions. It is not a diagnostic tool.
Official Collaboration: DermNet
A significant portion of our clinical library is provided through an official partnership with DermNet.
- Source & Licensing: Images are used with express permission and remain the intellectual property of DermNet.
- Attribution: Every licensed image retains the original DermNet watermark and includes an active source link.
- Privacy & Data: Images are static assets. Viewing them does not transmit your personal data, clinical inputs, or search history to DermNet.
- Usage Rules: Images are for in-app clinical reference only. They may not be downloaded or repurposed for marketing or print.
- I. Image Sources and Ownership:
The images contained within the Atlas are curated from reputable public and governmental health databases, primarily:- The Centers for Disease Control and Prevention (CDC) Public Health Image Library (PHIL): These images are generally sourced from the Public Domain.
- The National Library of Medicine (NLM) Open-i Service: These images are sourced from Open Access biomedical literature (such as PubMed Central).
- Wikimedia commons: All images are under Creative Common License
- II. Dermwizard does not claim ownership of the individual images provided in the Atlas. All rights remain with the original creators, authors, or the respective institutions.
- III. Licensing & Usage:
- Public Domain: Images identified as Public Domain are used without copyright restriction.
- Creative Commons: Images from Open Access journals are used in accordance with their respective Creative Commons licenses (e.g., CC-BY, CC-BY-NC). We maintain the integrity of the original metadata, including author attribution and source URLs, which can be viewed by clicking the "View Original Source" link on any image.
- IV.User Restrictions
Users of DermWizard are granted a limited license to view these images for personal, educational use within the application. You may not:- Sustainedly "scrape" or bulk-download the Atlas content.
- Use images for commercial purposes that violate the original Creative Commons NC (Non-Commercial) designations.
- Remove or obscure attribution links or copyright notices.
- V. Accuracy and Liability
While we strive to ensure that captions, tags, and body regions are categorized correctly through our automated systems, DermWizard does not guarantee the clinical accuracy of the metadata. These images should not be used as the sole basis for any medical diagnosis or treatment plan.
8. Medical disclaimer
DermWizard is an educational support tool only. It does not provide definitive diagnoses. All clinical content is derived from the Primary Care Dermatology Society (PCDS) and other publicly available dermatology reference websites. Healthcare professionals must exercise their own clinical judgment; patients should always seek professional medical advice.
9. Children’s privacy
DermWizard is intended for use by healthcare professionals. We do not knowingly collect data from individuals under 13 (or 16 in certain jurisdictions).